Great Marketing is Never Done

Every day I look at what I’m doing to promote my work and as much as I’d love to sit back and say, “Shew, I’m done” I never can. It’s not that I’m unhappy with my work, it’s that I’m never satisfied with the amount of work I’ve done. I feel like I can always do more....
Unique Web Marketing Ideas

Unique Web Marketing Ideas

It’s all about the details. Have a natural, appealing color accent and use graphics and text on your website that is easy on the “internet reader’s” eyes. Add value to your product or service by offering a bonus of some kind, whether it be a consultation or a...

Fresh, Unique Web Designs

How fresh and clean is your website? Have you even looked at your website lately? It used to be that you should re-brand your company (images, slogans, logo, message, etc.) every SEVEN (yes, that’s 7) years. These days, 7 years is an eternity in marketing. We can...

Don’t Just Advertise, Strategize

If you think advertising alone will keep your business alive, think again. Pepsi has a record of moving audiences of the annual Super Bowl through creative commercializing. But the pop giant said “eh-eh” to this year’s Super Bowl. Why? You can read all the details...

Oh! The Places You’ll Go!

  Oh! The Places You’ll Go! I feel like a kid again reading this, yet so much more inspired by the true meaning. If only I knew with what ignorance I read this so long ago, I imagine things would be… actually I can’t say they’d be any different! We learn as...

SEO vs. SEM

Today’s matchup: SEO vs. SEM I read 2 interesting blog posts, one says SEO is the winner, the other says SEM is the winner. One could argue that SEM produces short term results, and SEO produces long term and more credible results. True. But, it depends on who you are...